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The Labs. Stories move the world. Subject Matter IRL is the heartbeat of Subject Matter Labs—a Paris gathering building the future of brand strategy in complex markets. We bring together marketers, founders, and cultural strategists who believe marketing requires cultural intelligence, creative vision grounded in data, and honest collaborative thinking. In beautiful spaces, over wine, we're creating the conversations that reshape how brands are built. In an age where AI generates content, we gather to remember: humans create culture, and culture writes the stories that ultimately move the world. https://www.subjectmatterlabs.com/schedule daily 0.75 2025-07-29 https://images.squarespace-cdn.com/content/v1/676816308186c130e2fc6e8c/1734946400617-3GARU7W80IKZ9NTUA0C9/unsplash-image-GjnNqeafePw.jpg https://www.subjectmatterlabs.com/subject-matter-podcast daily 0.75 2025-07-29 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1615225259531-0HK0SKZ3FR5VOEIG39FB/Rectangle+26.jpg Subject Matter Podcast https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1615225123989-3AGGEWNOKB8XK6YRH6A9/Rectangle+25.jpg Subject Matter Podcast https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1615225350677-B3YBA0I530Q8W9125BX3/Rectangle+27.jpg Subject Matter Podcast https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1615225259531-0HK0SKZ3FR5VOEIG39FB/Rectangle+26.jpg Subject 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dark hair in a tan blazer, both looking at a laptop on a white table with coffee mugs, a notebook, and a flower vase. https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/6485f821-5378-45f4-b5a5-fbfc57ad005d/02_CIRCLE_SHOT_3_0307_04_QC.jpeg Subject Matter Podcast Three diverse people working together around a laptop at a modern office meeting space. https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/7981a6b2-6661-493c-b9dc-654a4b537c39/04_CIRCLE_SHOT_4_0422_03_QC.jpeg Subject Matter Podcast Top view of three people working at white round tables with laptops, notebooks, coffee, and snacks. https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/e239d194-c174-49e3-bb11-db58f138c122/03_CIRCLE_SHOT_5_0351_04_QC.jpg Subject Matter Podcast Woman sitting at a white table with a laptop, notepad, water glass, and phone, wearing headphones and writing in a notebook. 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